Last Updated : October 6, 2017
Mobilebet - Bet £30 Get £30 in Free Bets
According to Mobilebet, the "great thrills and big wins are just a tap or click away" and they are drawing new customers in with their £30 free bet! This promotion can be claimed by following the simple steps:
- Open a new Mobilebet sports account
- Deposit and place three bets of at least £10 at odds of 4/5 (1.8) or greater
- Mobilebet will then give you 3 x £10 free bets, giving you a total of £30 to set you on your way with your new sports betting account!
The Mobilebet welcome offer is for a small amount and other companies offer bigger free bets. The rules associated with this offer however are transparent and achievable and the significant terms and conditions can be found below:
- Only new customers located in the United Kingdom qualify.
- There is a time limit on this offer and when it expires the company will extend the free bet or offer something similar.
- This is a sportsbook offer that cannot be used alongside any other offers such as the casino matched deposit concession.
- When an account is initially registered customers can choose between the Sports and Casino Welcome Offer.
- The offer is activated by an initial deposit of at least £10. The first bet must be for £10 or more at odds of 1.8 or bigger.
- This bet triggers the award of a £10 free bet token.
- The token appears in an account within one full day and must be used within 14 days.
- This offer can be claimed three times making a total of £30 in free bets available
For full terms and conditions please visit the Mobilebet website.
What other promotions do they have on offer?
Mobilebet offers the minimum amount as a free bet there are no other ongoing promotions on the site for new and existing customers. Other UK internet sportsbooks offer enhanced odds and free bets for several sports and leagues. Mobilebet have not invested in promotions to acquire customers but claim to focus on high odds that will attract the more discerning bettor.
Mobilebet will get new accounts if they offer attractive odds and free bets are secondary as a method of finding new customers. They are also not an established brand and online betting is dominated by UK based operators such as the relatively young bet365 and more established bookmakers such as William Hill, Ladbrokes and Coral. Mobilebet are entering a crowded market but free bets are not used as the main method to get new accounts.
They also promote a quiz which gives one customer £10 in the form of a free bet each week. The quiz is posted on Twitter and is easy to enter. However, one free £10 bet is unlikely to attract new customers or prompt inactive players to deposit betting funds. In fact the promotions are offered by Mobilebet are a negative but the company use other methods to generate new accounts.
The operator claims to provide a unique betting experience but nothing is exceptional on the site. The Welcome Offer is not very appealing and the range of promotions is limited. Higher odds will attract the more shrewd customers who like to take the best price and get the best odds. Mobilebet competes on its odds and virtually ignores competing on the basis of free bets and bonuses.
There is a recent trend to present gambling as a social activity. This has been done to get away from some of the negative aspects of betting. Mobilebet have staff who Tweet during matches to proved real time scores and results once an event has finished. Interaction is encouraged to get away from betting as a solitary activity and make it appear ore social and responsible. However, the value in the odds counts more for more professional orientated customers who are not concerned about free bets.
Mobilebet Betting Markets and Margins
Mobilebet provides odds for more than 30 sports in addition to chess, virtual sports and Specials. The range of sports compares favourably with other offers and some obscure sports are included. The range of sports suggests the company is looking to exploit new markets in Europe away from the UK and options include surfing, trotting and pasapallo which are not popular in the UK. Betting on E-Sports is growing and Mobilebet covers the major leagues and fixtures in China and internationally.
Sports are listed in no particular order but Popular Events are shown at the top of the sports page. These are mainly popular football leagues and generally include the Premier League, some minor leagues in England and the main league in. Scotland. Other popular sports listed in this way include racing, tennis and baseball. Most bets are taken for football and the most popular betting league in the English Premier League which is the most followed and viewed division in any sport.
The English Premier League is the most popular betting league globally. Mobilebet offers up to 100 markets related to the match odds including handicaps, totals and the correct score. Customers can bet on up to 30 markets in a tennis match and the main ones are the outright winner, correct set score, handicaps and totals. Mobilebet customers can bet on horse racing in the UK and Ireland. The site features many ante post markets for the upcoming major races.
The odds for a typical football match in the English Premier League are as follows:
Manchester City 5/6
The percentage value of these odds is calculated in this way:
100 divided by ((5 divided by 6) plus 1) = 54.55%
100 divided by ((27 divided by 10) plus 1) = 27.03%
100 divided by ((3 divided by 1) plus 1) = 25.00% TOTAL = 106.58% MARGIN = 6.58%
This potential bookmaker profit is smaller than some others on the market but the margins are not exceptional and other bookmakers offer better value. Margins are more in favour of the bookmaker for matches in the more obscure leagues.
Odds for a typical two-way market for the winner of a tennis match are as follows:
Roberto Bautista v Kyle Dustin Brown
Player 1 – 1/1
Player 2 – 5/6
These odds can be converted into percentages using the following calculation:
100 divided by ((1 divided by 1) plus 1) = 50.00%
100 divided by ((5 divided by 6) plus 1) = 54.55%
TOTAL = 104.55% MARGIN = 4.55% This margin is typical but the odds are not exceptional and would not be significant in attracting new customers. Other companies that do not offer lucrative free bets tend to offer better odds for the customer but Mobilebet’s margins are standard.
Mobilebet was launched in May 2014 and is a sportsbook designed for the latest mobile technology. The operator does offer a desktop version but targets the growing mobile betting market. The company is regulated by the UK Gambling Commission and the Malta Gaming Authority to provide a sportsbook, casino and live casino in the mobile environment and online. The company is located in Malta and is part of the Co-Gaming Ltd company that provides online gaming services. Mobilebet is predominantly a sportsbook that also offers other gaming products. The company promote high odds across a comprehensive range of sports. They offer odds for pre-match and in-play events for all the main betting sports and some of the more obscure. New customers are offered welcome offers for sports betting and the casino and when an account is registered one of those has to be chosen but both are not allowed. There are no other ongoing sports and event specific promotions.
Margins for football and tennis are not exceptional. However, the range of sports and leagues is extensive and some obscure betting sports are covered. Acquiring new customers in a crowded market will be difficult and there is no exceptional value in the odds. The sports coverage is extensive and the odds are not too high but the number of active promotions is very limited. Mobilebet offers good odds in a range of sports and markets for desktop and mobile users.
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